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I AM ALIVE AGAIN!
“This has been a total transformation for Tyson! I love this improved version of my husband! He's the happiest and most productive I’ve seen him in our married life! He has so much passion and energy! I’ve always loved him, but I love seeing the new him!”
30 days ago I NEVER would have believed it if you told me that my life would be completely TRANSFORMED and by the end of Reboot I’d accomplish everything below (but I did!)
I finally got my budgets straightened out and slashed $4,287 per month of pure waste, giving me an instant $50,000+ pay raise for next year! That’s insane!
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I’ve been meaning to do this daunting task for years and I am upset that I didn’t do it sooner now that I know how much it was costing me, but it was always easier to just ignore the "monster under the bed" and pretend he wasn’t there. Reboot ignited me to finally WAKE UP during the past 30 days and face my demons head on!
I finally got a critical deal brokered that I’ve been dragging my feet for months to get done: on Day #25 of 30-day reboot I made a breakthrough and had a $30,000 check in hand! What's the saying? "A picture is worth thirty thousand words"? ... Or something like that!
I received an “unadvertised bonus” that I did NOT see coming: I started consciously eating healthier and lost 6 lbs in 30 days! I expected this program to improve my business, but I did not anticipate the positive impact that it would also have on other areas of my life. Who knew that Reboot would be holistic? Our spirit, body, relationships, and business truly are all intertwined.
My relationship with my two sons has never been stronger. I used to be so stressed, overwhelmed, and paralyzed that it was hard for me to feel like I had time to play with my boys. Now I dedicate my undivided attention to quality time doing things like wrestling, rough housing, and playing with them every evening! We have been building a stronger bond, which is critical for me as their stepdad, especially at their young ages.
How did I find the time to devote every evening to my family like this? It may have something to do with the 2+ hours a day that I no longer spend on Facebook. What an absolute tragedy if I would have allowed that mind-numbing trend to continue, which was robbing these two precious boys of the simple, yet priceless childhood memories we are creating together!
For 9 years I have been saying I needed to learn Facebook marketing. They say, "when the student is ready the teacher will appear". During Reboot, Facebook Slingshot was launched with Bob Regnerus & David Nadler, and with a leap of faith, I jumped in… again! I was not disappointed!
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Bob and I are now filming five of my clients as powerful testimonials for both my website and "bottom of funnel" Facebook marketing efforts. Due to Reboot, I am no longer just talking about Facebook marketing – I am finally DOING it!
I posted my first Google Ad in 7 years during 30 day Reboot!! 7 years!!
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I don’t know whether to be proud of this small milestone or embarrassed (frankly, I’m both). Nearly 10 years ago, I started an online business that has been on auto-pilot and has been my primary income source. I moved to the Caribbean and lived on an island for several years as the internet marketing world passed me by. With my business backsliding the past few years, I was so overwhelmed to ever make it back, but 30 day Reboot inspired me with the confidence I needed to finally “come home” and get back to sharpening my axe.
It has been a beautiful adventure, a new awakening, truly a renaissance. As I’ve returned to Planet Perry during the past 30 days, I see the principles of marketing have remained the same, and I’m now learning the ropes and implementing the latest tactics, strategies, and mindset. What once was scary and something I just wanted to pull the sheets over my head and ignore is now one of the reasons I get excited to wake up in the morning!
(It’s easy to see how I fell behind and forgot to work on my business with this being my backyard for so many years)
Aside from finally getting back into the Google and Facebook game, I made the following LONG-OVERDUE changes in my business:
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I segmented my customer base and learned that of my 4,000+ customers, 30% of my income has come from just 10 of them (major 80/20 going on there!). It is time to serve them better than ever, find ways to provide them with more offers, and then find more clients like them! This is a powerful discovery with exponential implications!
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After finally doing a deep dive into my Google account, I learned that nearly 80% of my traffic comes from mobile. When I launched nearly 10 years ago, mobile was less than 10% of my traffic. My website is not mobile friendly! I just discovered my opt-in rates have been slaughtered over the past 10 years, shrinking from over 10% down to 3% (this explains a lot!). During the past 30 days, I hired a web designer to optimize my site for mobile and create several mobile landing pages to A/B split test! This will easily TRIPLE my opt-in rate, guaranteed!
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We have had no follow-up system. None. During the past 30 days I hired a professional to follow-up with any prospects who have not followed through with their request (which has historically been close to 35%). Based on preliminary results, I was devastated to find out that this lack of follow-up has most likely cost me $100,000’s over the past 10 years. Implementing this will easily net more than $18,000 over the next several months!
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I have hired a company to integrate an automated video testimonial request at the end of each customer transaction, something none of my competitors do. I am in an industry where the prospect is starving to see company credibility. This one action will set me apart from my competition in a big way!
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Although we have collected more than 7,000 email addresses over the years, we have done absolutely no email marketing. No autoresponders. Nothing. That is about to change (during the next 30 days)!
Yes, Reboot will continue beyond just these 30 days for me! I have taken the RED pill and I’m never going back! My future and the future of my young family depends on it! The reality of this responsibility is no longer daunting, it’s exciting!
Perry, it is painfully obvious I have been asleep at the wheel for the better part of the past 7 years in my business, but it is 30-day Reboot that finally gave me the courage and inspiration to WAKE UP! from my slumber and get moving again!
For anyone reading my results, I feel it would be disingenuous if I did not stress that I followed the 30-day Reboot program almost perfectly to a “T”. I even printed the New Renaissance statement page and, with my wife’s permission of course, taped it to our master bedroom wall. I did the assignments and nailed a perfect score on 29 of the 30 days. I feel like my staggering results have been in direct correlation with what I put into the Reboot program.
Simply put, Reboot is going to provide me with a six-figure return and has, without a doubt, been the single best investment I have ever made in my entire life!
What could have been a very paralyzing time of my life amidst worldwide chaos, has turned out to be one of the most productive times in my entire life and career due to the ACTION I took in following Perry Marshall’s 30 day Reboot program. Thank you, Perry!
Thank you for listening to your Memos from the Head Office and for helping spark the fire and light the path for the lives of those around you! Me and my family are forever grateful!
P.S. I shared my success with a family friend and asked him if he’d acknowledge it in a video for you below:
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